An open letter to Insurance agents who
want to increase their monthly income by $10,000 in the next
30 days…GUARANTEED!
Before I
start this letter I received a voice message from a member
in Florida
who said the following:
“Russ,
I’ve been averaging a 841% return on my marketing money by
following your “3-Step Postcard System.” For every $425 I
spend on marketing I’m receiving $,4,000 in commission.”
Something to think about…
Dear
financial advisor,
I’ve discovered something
very powerful for Insurance agents and financial advisors to
help add an extra $10,000 a month or more to their present
income. I’m going to share with you at the end of this
letter, something that I’ve never told anyone else.
If you’re an agent that is
looking for more quality leads to increase your monthly
income, you need to take 2 minutes to read this special free
newsletter.
It may
just change your life…
I Nearly Fell Off My Chair
I’m shocked to find so many
agents who don’t have a clue what they must do to make at
least $10,000 a month in the financial business.
One of the real milestones
in the Insurance business is when you reach a point where
you are able to consistently generate an income of $10,000
or more each month from your sales of financial products.
Once you reach this point, and are able to repeat those
$10,000 levels each month, you know you have made it in the
business.
But reaching that point for
countless agents we speak to weekly is very
difficult…especially if you don’t understand exactly what it
takes to makes even $5,000 a month let alone $10,000+.
There are many ways to earn
$10,000 a month, but I’ll start with…
The secret to jumping over the $10,000 hurdle…
Perhaps the biggest hurdle
to earning $10,000 a month is most agents don’t understand
exactly what it takes to earn that kind of income. Most
agents don’t understand the mathematics behind it, and as
such, don’t develop a strategy of success.
In its most basic terms,
earning $10,000 a month means you have to sell enough
products to generate $10,000 in commissions. That can be
done by…
·
Making just
one sale of a product with a $10,000 commission.
·
Making 10
sales of a product with a commission of
$1,000.
·
Making 33
sales at $300.00 per sale.
·
Making 100
sales a month at $100.00 per sale.
It’s simple mathematics.
But until you understand that the commission per policy
dictates the number of sales you must make to reach
your income goals, you may never understand why so many
agents fail in this business.
The
reason, simply stated is:
No
matter what the product,
It
is generally far more difficult to get 33 sales
than it is to get 10 sales.
The larger the number of
sales you need to achieve your income goals, the more likely
you will fail. And the fewer the sales you need, the more
likely you will achieve success.
If the
Insurance product you now sell has an average commission of
$300 and your closing average is 50% you must arrange your
weekly schedule to have 4 to 5 appointments per day in order
to stay afloat to reach your $10,000 a month in
commissions. If you’re not a good marketer your boat is
going to sink the moment you put it in the water.
On the other hand, if your
Insurance business is arranged so your average sale is
$1,000 or more, then your chances of success are pretty
good. (That is one reason why we choose to sell big
commission products like annuities. The Average commission
is $4,000 which makes your life a lot easier when it
comes to making a minimum of $10,000 a month.)
If you think that’s exciting, just
read on…
The
Strategy to $10,000 a Month
The simplest strategy to
reaching $10,000 a month in commissions is to work a
qualified list of prospects who have enough income and
wealth that 85% of your presentations offer a product that
will make you $4,000 per sale. If you can offer products
with an average commission of $3,000 to $4,000, all you
have to do is sell one per week and you will have a monthly
income over $12,000 per month.
We talk to agents weekly
who average way under $1,000 per sale, more like $300 to
$500. They usually sell Mortgage Insurance or Final Expense
Insurance. Those agents have to work 4 to 5 times harder
than agents who offer products with $3,000 to $4,000 per
sale.
The
Secret to $10,000 a Month is…
Most agents don’t have a
clue.
The mathematics behind
making $10,000 a month are quite firm. You can’t change them
by simple wishing or desire.
But,
you can greatly increase your chances of reaching $10,000 a
month by. .
.
·
Offering
products with higher commissions per sale
(even
if this means making fewer sales.)
·
Concentrating
on a list of qualified clients who currently own CD’s
and IRA’s. We have found lists like this is worth millions
in annuity sales.
·
Mail out a
time tested postcards or pre approach letter to a
qualified list of prospects.
·
Use a
dynamite presentation to present annuities..
This is
a very simple strategy to success. One followed by
successful agents.
Hold on a Minute While I Write
that Down
There’s a
great saying: “A wise man learns from a child, and a
fool learns from no one.”
I hope
you’re a wise person. I hope you learn from everything and
everyone.
Summary to a $10,000 a
month Income…
Purchase yourself a quality
list of CD and IRA Holders in your county. Use a sequential
mailing to this list monthly. Use one of your own
postcards or direct mail letters our postcards or pre
approach letters to mail out to these prospects (one Midwest
agent in July did over $78,300 in commissions in July by
investing in his marketing campaign by using a quality list
and mailing piece.
…The mathematics are with
you.
I’ll
mention it again, the average agent will spend about $400.00
to $450.00 on marketing costs to write $4,000 in annuity
commissions. That’s over 800% ROI.
I
like those odds…
Questions on marketing call 800-808-6551.
Order
form for IRA and CD Holders
If you have any
marketing questions or you need help generating 20-30 leads per
week next year give me a call at
800-808-6551 and let's talk about 4 spokes of marketing you
can implement immediately to get you on the right road in
2007.
If you don't want
to create a newsletter every
month yourself, I encourage you to
visit
http://www.pmrsystem.com
This is one
effective marketing campaigns
that you get every month when
you subscribe to our "Annuity
Pro Lead Capture Web Page and
Client Newsletter. It's totally
done for you. Drop your contact
information in the newsletter
every month and mail them out.
You'll be amazed at how
simple...and...more important,
how effective this one
marketing
strategy is to spur your clients
into "referral mode"..
Dedicated to your
marketing success and highest
response,
Russ
J. Jones
If you need some additional
marketing ideas and strategies
for 2008 give me a call at
435-563-4749 and let me help you
with a game plan. Check out our
For more
information on our website and
client newsletter go take a test
drive over at
http://www.PmrSystem.com
