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Insurance and Annuity Marketing Techniques to Help you Turn on the Success

Seven Insurance Marketing Tips Techniques Designed to Give your Envelope the First Class Treatment at the Post Office.

Technique #1
Retype your Insurance letters using wide margins and more subheadings.  Make things stand out by using boldfaced, italics, and underlining.  You can use symbols like: *%$#.
Technique #2
Hide the brochures in your letter.  Make sure your prospect's do not see your brochure first when opening your letter, preferably do not enclose brochures.
Technique #3
Put your photo on your letterhead.  It tends to personalize your letter and senior citizens will have a mental picture of you.
Technique #4
Do not forget your P.S. at the end of your letter.
Technique #5
Personalize your envelopes by using a first class stamp and in smaller mailings hand address your envelopes.  Stay away from using labels.
Technique #6
Always test your direct mail letter by mailing first class, even if you are going to bulk mail.
Technique #7
If you are mailing large quantities, always use more than one post office.

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